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Search results for “Click to Call”
Finland becomes partner destination of ITB China 2018
02/28/2018
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10:34:18 AM
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ITB China has officially selected Finland as the show’s partner destination in 2018.
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017
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10:29:42 AM
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A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
Lufthansa counts on NDC XML API to run flagship stores in China
11/27/2017
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11:03:21 AM
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The Lufthansa Group intends to capitalise on the growing reach of Alibaba and other ecosystems. The complexion of digital commerce can change in the next few years in China.
"Direct sales" going up for Chinese carriers, but is it enough?
10/18/2017
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9:02:02 PM
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Top carriers in China today have 40-45% sales coming in via "direct" channels. But this figure also includes selling inventory via OTAs. So this doesn't translate into owning the passenger for airlines.
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017
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10:05:17 AM
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When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
HeBS hotel marketing: Creating a data-centric personalized approach
08/11/2017
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4:08:16 PM
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HeBS Digital releases a report for hotel digital marketing which illustrates a data centric personalized marketing approach and conclude some of its best practices and cases.
Ctrip heralds early success of Skyscanner’s direct booking option
09/01/2017
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9:13:21 AM
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Ctrip‘s second quarter earnings release talks about a 50% improvement in mobile conversion rates from the early iterations of Skyscanner’s direct booking business.
How Marriott and Kayak are using voice-activated assistants for hotel guests
07/26/2017
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3:41:53 PM
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As Kayak develops its "Alexa Skill" to let users book a hotel, Marriott is putting the voice-activated assistant to work on room service.
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